#66104F

A color in the Purple, Crimson, Magenta family

#66104f is a color in the Purple, Crimson, Magenta family: RGB(102, 16, 79), HSL(316°, 73%, 23%), CMYK(0%, 84%, 23%, 60%). Closest named color: purple. Contrast is 11.99:1 on white and 1.75:1 on black. See shades, harmonies and color-blindness simulation.

Color Codes

HEX#66104f
RGBrgb(102 16 79)
RGB (legacy)rgb(102, 16, 79)
RGB %rgb(40% 6% 31%)
HSLhsl(316 73% 23%)
HSV / HSBhsv(316, 84%, 40%)
HWBhwb(316 6% 60%)
CMYKcmyk(0%, 84%, 23%, 60%)
CIELAB (D50)lab(23 41.56 -15.38)
LCHlch(23 44.32 339.69)
OKLaboklab(0.3531 0.1287 -0.0427)
OKLCHoklch(0.3531 0.1356 341.64)
Decimal6688847

Properties

Color TonePurple, Crimson, Magenta
Closest named colorpurple ΔE 9.7
Closest web-safe color#660066
Hue316°
Saturation (HSL / HSV)73% / 84%
Lightness (HSL)23%
Brightness or Value (HSV)40%
Luminance (Rec.601 / Rec.709)19% / 15%
Relative luminance (WCAG)0.0376
Red / Green / Blue102 / 16 / 79

WCAG 2.2 Contrast Ratio

On White (#ffffff)
11.99:1
AA Normal (4.5:1) · PassAA Large (3:1) · PassAAA Normal (7:1) · Pass
On Black (#000000)
1.75:1
AA Normal (4.5:1) · FailAA Large (3:1) · FailAAA Normal (7:1) · Fail
Aa Bb 123

APCA Contrast Lc (reference) — As text on white / black: Lc 96.2 / 0 · As background with white / black text: Lc -99.9 / 7.7

Lightness Scale (OKLCH 50–950)

Eleven steps that change only perceived lightness while keeping hue and chroma — ready to use as design-system color tokens.

Tints (mixed with white)

Shades (mixed with black)

Color Harmonies

Color Vision Deficiency Simulation

Estimated appearance of this color for people with color vision deficiencies (Machado 2009).

Similar Named Colors

Use in CSS

:root {
  --color-brand: #66104f;
  --color-brand-oklch: oklch(35.31% 0.1356 341.64);
}
.text { color: var(--color-brand); }
.background { background-color: var(--color-brand); }
.border { border: 1px solid rgb(102 16 79 / 50%); }
/* Tailwind CSS */
<div class="bg-[#66104f] text-[#66104f] border-[#66104f]">